Narrow Focus on the Pandemic

Posted by Peter on 14th January 2022

Brave had a good Pandemic

Mainly because people could not go on holiday.

But also because the schools were closed,

and the sun shone.

Because we are British manufacturers we have very short supply chains: even so all we thought about for 18 months was stock, as it flew out of our warehouse.

Getting back to normal (from a very narrow focussed Brave Toys point of view) means going back to trying to attract customers.

And since the best way we know how to sell is to come up with stuff that you want - that means inventing.

We had a few things bubbling up 18 months ago, and there is time now to get those done.

Which has to be a good sign (from a broader societal point of view).